Friday 20 May 2011

It's the discovery, stupid!

QlikView is Qool.  It looks great.  It is easy to create great looking content.  It is fantastically easy to create content and distribute to multiple users.  What could possibly be bad?  I love QlikView, I think it looks great.

I was surprised recently to read Jay Jakosky's blog entry entitled, "Can a humble chart object get some love"

Amazingly, after 5 years working with QlikView, this was the first time that I have heard anyone suggest that QlikView displays are anything but fantastically beautiful.  Jay makes some valid points about displays and about how QlikView's competitors do things.  The real point is that it's not about the display!

You see, 99 times out of a 100, you don't need to think about displays like these.  For the other 1 time, you can probably do it another way - probably a much simpler and more effective way.

It's not about the display.  It's not about the bells and whistles.  It is about the effective presentation of lots of data in an intuitive and easy to use fashion that users love to use.  It is about allowing users to navigate around their data so that they can find real answers to real business problems real quickly.

It's the discovery, stupid!


P.S.  I'm not really calling anyone stupid just because they have a different opinion to mine - just paraphrasing the famous Clinton camp slogan from the 1992 US Presidential election.


Stephen Redmond is CTO of CapricornVentis a QlikView Elite Partner

2 comments:

  1. Hi Stephen,

    I really like the paraphrases... it's true, it's all about the discovery

    I don't feel Jay is questioning that as he clearly says that "QlikView is still the best tool out there for “getting things done”".

    Still I agree with Jay about the fact that QlikView visuals should get more attention.

    This is constructive feedback and objectively some other tools have built in graphics that are getting better than QlikView (e.g. geospatial).

    ciao

    Luca

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  2. What I like the most with QlikView is that it allows you to respond to Tweets, Facebook posts and other messages from a single QlikView dashboard rather than moving to different systems. In modern Miami printing we use different type of printer(like different cms for blogging) to have the best printing results for our costumers.

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